Introduction of LML STAR: LML is re-entering the market with its electric scooter, STAR, after previously being popular in the 80s and 90s with models like LML Freedom.

Official Approval Received: The company has obtained certification under Central Motor Vehicle Rules, which ensures the scooter meets quality and safety standards.

Launch Timeline: The LML STAR electric scooter is set to launch in 2025, marking the company’s return to the automotive sector.

Specifications:

Range: Claimed range of 203 km, potentially the highest in India for electric scooters.
Top Speed: 90 km/h.
Power Output: 7.8 BHP (5.8 kW motor).
Battery: Two removable batteries; further details to be revealed at launch.
Design Features:

Dual-tone black and white body.
LED DRLs (Daytime Running Lights).
14-inch wheels.
Digital display with features like TPMS (Tire Pressure Monitoring System), hill-hold, reverse mode, and potential ABS integration.
Competitor Comparison: Previously, Simple Energy claimed a 212 km range, but the real-world performance was lower. LML’s claim will be closely monitored for actual performance.

Market Strategy: For a successful launch and expansion in India, LML needs a robust strategy to compete with existing EV brands.

Target Audience: The video appeals to EV enthusiasts and encourages viewers to stay updated with new developments in the electric vehicle market.